Course

AI-Powered Digital Marketing: Accelerating Performance with Artificial Intelligence
AI-Powered Digital Marketing: Accelerating Performance with Artificial Intelligence
About this course
Enough with the mediocre content that goes unnoticed.
It's time to dominate the digital landscape with content marketing that doesn't just attract, but conquers audiences and search engines. With AI tools like ChatGPT, you create dynamic and targeted content that drives engagement and sales.
Learn to organize strategies that make your content go viral, optimize every word for SEO, and convert casual visitors into loyal customers. Content is not just essential, it is the heart of your success.
Content marketing.
SEO strategies.
AI tools (ChatGPT, image & video creation).
Content encoding.
Social media strategies.
Google Ads.
The digital marketing revolution starts now and you will be the protagonists!
It's time to dominate the digital landscape with content marketing that doesn't just attract, but conquers audiences and search engines. With AI tools like ChatGPT, you create dynamic and targeted content that drives engagement and sales.
Learn to organize strategies that make your content go viral, optimize every word for SEO, and convert casual visitors into loyal customers. Content is not just essential, it is the heart of your success.
Content marketing.
SEO strategies.
AI tools (ChatGPT, image & video creation).
Content encoding.
Social media strategies.
Google Ads.
The digital marketing revolution starts now and you will be the protagonists!
Who it is for
Marketing professionals.
Business executives.
Small and medium business owners.
Those who want to strengthen their knowledge in digital marketing and AI, with basic knowledge of technologies and a willingness to learn.
Business executives.
Small and medium business owners.
Those who want to strengthen their knowledge in digital marketing and AI, with basic knowledge of technologies and a willingness to learn.
Objectives
Marketing professionals.
Business executives.
Small and medium business owners.
Those who want to strengthen their knowledge in digital marketing and AI, with basic knowledge of technologies and a willingness to learn.
Business executives.
Small and medium business owners.
Those who want to strengthen their knowledge in digital marketing and AI, with basic knowledge of technologies and a willingness to learn.
Methodology
The methodology of our training programs is based on a modern, participatory and experiential approach, adapted to the needs of the participants. We combine theoretical knowledge with practical applications, utilizing interactive tools, group activities and case studies. Teaching is done by specialized trainers.
Course content
Content Marketing: Creating content that engages and inspires the audience
Social Media Marketing: Strategies to boost social media interaction
Search Engine Optimization (SEO): Optimizing content for higher rankings
ChatGPT for Content Creation: Using AI for effective content creation
Ethics & AI: Ethical and responsible use of artificial intelligence in marketing
Social Media Marketing: Strategies to boost social media interaction
Search Engine Optimization (SEO): Optimizing content for higher rankings
ChatGPT for Content Creation: Using AI for effective content creation
Ethics & AI: Ethical and responsible use of artificial intelligence in marketing
Funding
Upon successful completion of the program, a certificate of attendance recognized by the HRDA (EQF5) is issued.
The grant from the HRDA is subject to conditions and requires 75% participation in the total duration of the program.
The grant from the HRDA is subject to conditions and requires 75% participation in the total duration of the program.
Upcoming implementations
No implementation is currently scheduled. You can still enquire about this course.